Social enterprise is the broadening of the purpose of a private enterprise to include supporting the interests of its local and/or global community. It really means going beyond a purely private profit motivation in the way we do business. It has grown steadily in the US and private companies have been eager to forge social enterprise relationships or evolve their own models in order to reap the rewards associated with social responsibility in today’s marketplace. The next step is to really light a match under the explosive power of consumer spending and allow consumers to make knowledgeable and responsible decision about how they spend. We at Ethix like to imagine a world where a tiny fraction of every dollar swiped finds it way into health, education, sustainability and all manner of public interests. And remember, when you are out and about spending money, think about how and where you do that. It makes all the difference in the world!
Just a few short days until our next general election. Everybody, well almost everybody, gets a vote. Not everybody feels like they have a say. Democracy gives us a chance to choose every 4 years but each and every day we are making choices that probably have a greater impact on our economy, our culture and our collective health than the ballot that we cast. If I think about my day, I can choose to get up at 6am instead of 7:30am and have time for a swim or a trip to the gym before work. Then I can pick between the kale and eggs in my fridge or the really amazing (and I mean really amazing) chocolate croissants that are just a quick stop on my way into the office. Hmmmmm?????? Bike or drive, lunch box or restaurant… it goes on and on and, when I think about it, these are all economic decisions. What products will I buy and what industries will I support? Am I funding the problems or driving resources into areas where people are looking for solutions. The thing is that we live in a economy that is shaped by a cultural and political system rather than a culture that is shaped by an economy. I think that means that our real voting power lies in how we spend our time and our money. How we allocate our resources. The great American thing about that is it brings us back to the fact that we really do live in a democracy even while our politicians butt heads and behave like arses in Washington. Vote with your business, vote with your wallet, vote with your feet and your facebook friends and your page fans and then tweet tweet tweet away and vote some more.
And while you are at it. Vote for Ethix. We “”sell” the difference we want to see in the word”:)
A few weeks ago we hosted an evening event here at our Oakland office for our new and potential outside sales representatives. We are so happy with the success of this event with a great turnout full of people who really get what we are doing here at Ethix. They came, they ate, they chatted and asked their questions. We really appreciate all of your questions because they help us grow and get better at what we do. We also love to hear success stories that let us all learn from each other. We have so many new forums and webcasts that have really started the connection of our outside sales team. Not only do we want our sales people to feel supported by this community but to also know that Ethix really supports it’s representatives and celebrates their successes on a personal level. We are so proud to have a team of people promoting social business responsibility and community building with us and that also have a passion for this movement.
We really appreciate your feedback so:
Do you know someone with a disability that requires them to work from home? Ethix is hiring independent sales representatives………Th